Twitch Ads Are Making Things Worse For Streamers... For Now

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EagleGarrett

Twitch ads are making things worse for streamers! Just recently, news came out that Twitch may be looking at reducing some streamer's sub revenue splits from 70/30 to 50/50. The reason for this you ask? To try and push streamers to run more Twitch ads.<br />
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Original Article: www.bloomberg.com/news/articles/2022-04-27/amazon-s-twitch-seeks-to-revamp-creator-pay-with-focus-on-profit<br />
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Twitch ads have been around for a little while now in various forms. But more recently, Twitch ads have gotten worse and worse. To the point where most viewers have to watch a 30-second Twitch ad before even getting to watch a streamer at all if they aren't already subbed to the streamer.<br />
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This makes growth on Twitch much harder and also really undermines the flow of a Twitch streamer's stream and content. Twitch isn't giving creators a choice when it comes to Twitch ads. And they aren't even paying streamers appropriate amounts for running ads. So in his video, we're going to talk about what is going on, why Twitch ads are so bad right now, and how Twitch could fix it.<br />
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