Solving Problems at Scale with a 3000 Annual Transactions Team Leader

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Solving Problems at Scale with a 3000 Annual Transactions Team Leader

As team leader of Arizona-statewide real estate group The Laughton Team, George Laughton oversees approximately 150 agents closing 3000 transactions annually for a total of 1 billion dollars in volume.

So he knows what it takes to successfully build a powerhouse real estate team.
But today’s episode of Team Builders isn’t only for those building mega teams. I also got inside George’s thought process for anyone looking to start growing a team from scratch.
Whether you’re looking to take that first step or already managing a team, George’s insights are too valuable to miss. Make sure you watch or listen to this one!

In this episode, we discuss...
0:00 – Intro
0:45 – What is the biggest challenge the consumer faces?
2:32 – George’s backstory
5:38 – What changed in 2017
7:40 – “There’s always more great ideas than there is the capacity to execute”
13:45 – Thinking through the process of massive scaling
18:49 – How to visualize a new initiative
24:12 – What’s next after the mind map?
27:35 – The best way to capture sellers
29:55 – George’s thoughts on buyer consultations
31:20 – Keeping buyers engaged in a challenging market
33:35 – The secrets to maintaining consistency
37:30 – How to help the agent screaming “I’m out of time!”
39:17 – The big question: How to hire and train your first salesperson
48:10 – Tips to combat the emergence of referral fees
52:14 – What the channel partners are looking for today
54:32 – Looking into the future of real estate

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For the majority of my life, I’ve been passionate and dedicated about changing lives by giving away the very best strategies, tactics, and mindset techniques to help you and your business succeed. Join me as we take this to level 10!

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