What’s Really Happening in the Fall 2026 Housing Market?
Tom Ferry
What’s really happening in the Fall 2026 housing market—and what should real estate agents be telling their clients?
In TFPE 345, Tom Ferry and David Childers break down the market headlines, the waiting-for-rates conversation, and how to help buyers and sellers understand what this market means for their plans.
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They discuss slower sales activity, homeowner equity, the different circumstances facing cash buyers and mortgage-dependent buyers, and why understanding client motivation matters.
You’ll also hear:
· Why David challenges housing market crash comparisons.
· Questions to ask when buyers or sellers say they want to wait.
· How to explain local inventory, days on market, and pricing.
· Ways to become the “memorable educator” through content and database outreach.
Watch the conversation, then tell us in the comments: What’s the biggest question your clients are asking about the market?
Subscribe for more conversations with Tom Ferry, and share this episode with an agent who could use a clearer perspective.
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You are advised that any Information provided on this podcast is not legal advice. Ferry International assumes no responsibility for consequences resulting from the use of the Information. Some of the Information may be outdated or not consistent with current law.
