The First 5 Seconds Decide Everything.


Tom Ferry

201 views

Your property tour isn’t boring because of the house. It’s boring because of how you’re showing it.

Most listing videos die in the first five seconds. You give them an address and a wide shot of the front yard, then wonder why the views flatline. Your hook has to tease the best thing about the property right away.

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Once you’re inside, don’t just walk room to room reading off the MLS. The tours people actually finish feel like a conversation. You react, you share opinions, you ask them what they would’ve done.

Aaron Cuha has figured this out. He breaks down how he opens every tour, why he talks to the camera like it’s his best friend, and the simple move that turns viewers into commenters. 👀

Stop touring. Start talking. 🎙️

🔗 Full episode at the link in bio

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