Living Your Brand: Shaping Your Life and Business to Fit You

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Tom Ferry

Living Your Brand: Shaping Your Life and Business to Fit You<br />
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Emily Terrell does it all; she’s a mother, powerbroker, real estate coach, and investor. Oddly enough, Emily sometimes refers to herself as the laziest agent in real estate, because she’s found a way to maximize her efficiency so that she can easily attract clients while spending time with her family. <br />
<br />
It all comes down to her systems and long-term strategy. Emily doesn’t do anything without a purpose, and that means everything she does is directly connected to her brand. This week, I spoke with Emily about some of her strategies, including:<br />
<br />
• Her tech solutions for video-first marketing<br />
• Building your brand around your passions<br />
• Balancing business with motherhood<br />
• Getting started in investment properties<br />
<br />
If you’re looking to be so effortlessly efficient that it might even feel lazy, you should watch or listen, right here.<br />
Emily Terrell does it all; she’s a mother, powerbroker, real estate coach, and investor. Oddly enough, Emily sometimes refers to herself as the laziest agent in real estate, because she’s found a way to maximize her efficiency so that she can easily attract clients while spending time with her family. <br />
<br />
It all comes down to her systems and long-term strategy. Emily doesn’t do anything without a purpose, and that means everything she does is directly connected to her brand. This week, I spoke with Emily about some of her strategies, including:<br />
<br />
• Her tech solutions for video-first marketing<br />
• Building your brand around your passions<br />
• Balancing business with motherhood<br />
• Getting started in investment properties<br />
<br />
If you’re looking to be so effortlessly efficient that it might even feel lazy, you should watch or listen, right here.<br />
<br />
In this episode, we discuss…<br />
00:00 – Intro - Who is Emily?<br />
02:58 – Emily joins coaching and gets strategic <br />
07:40 – Balancing babies and business <br />
12:39 – Tech tools for effective video-first marketing<br />
17:04 – Finding the questions and writing the scripts<br />
21:03 – Once you have the script… (shooting, audio, thumbnail) <br />
25:19 – What social media platform gets Emily business <br />
26:57 – Include your passions in your content <br />
29:31 – Bring it back to real estate<br />
31:30 – Relationships with investors <br />
35:38 – How long does it take to shoot this video? <br />
37:10 – Emily’s first tenants (a horror story) <br />
40:50 – Flipping nasties <br />
43:05 – Flip or rental? Investor knowledge <br />
46:23 – Circle prospecting <br />
50:40 – Texting your way out of a ticket<br />
52:11 – Get in touch with Emily<br />
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For the majority of my life, I’ve been passionate and dedicated about changing lives by giving away the very best strategies, tactics, and mindset techniques to help you and your business succeed. Join me as we take this to level 10!<br />
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Website - TomFerry.com<br />
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