How to Generate Tons of Leads with Short-Form Video (Part 2) | This Week in Marketing

How to Generate Tons of Leads with Short-Form Video (Part 2) | This Week in Marketing<br />
<br />
Today’s episode of This Week in Marketing picks up where we left off with short-form video superstars Zachary Foust, Glennda Baker, and Scott Betley, better known as @ThatMortgageGuy.<br />
In part two, we discuss:<br />
• The importance of just being yourself<br />
• How to create that all-important hook at the beginning of your videos<br />
• The best video tips for 2022<br />
• Why “the scariest place is in your own head”<br />
Be sure to follow @ZacharyLoft, @GlenndaBaker, and @ThatMortgageGuy and then watch this episode to learn their secrets to success!<br />
<br />
In this episode, we discuss...<br />
00:00 - Intro<br />
00:40 – Video topic ideas to get you started<br />
03:35 – The importance of self-awareness in your video persona<br />
05:28 – Answer specific questions and attach an emotional story to it<br />
08:06 – Does every video need to be a brand-new idea?<br />
12:53 – The 3-second rule: How to create your hook<br />
17:11 – Creating your formula for success<br />
20:05 – Best advice heading into 2022<br />
23:08 – Are you Chuck Berry or David Bowie?<br />
29:55 – Top takeaways from our video mastermind<br />
<br />
------------<br />
<br />
For the majority of my life, I’ve been passionate and dedicated about changing lives by giving away the very best strategies, tactics, and mindset techniques to help you and your business succeed. Join me as we take this to level 10!<br />
<br />
------------<br />
<br />
Keep up with me and what's new on my other channels:<br />
<br />
Website - TomFerry.com<br />
Facebook - facebook.com/TomFerry<br />
Instagram - instagram.com/TomFerry<br />
Twitter - twitter.com/TomFerry<br />
Podcast - TomFerry.com/Podcast<br />
YouTube - youtube.com/CoachTomFerry