What the Church Needs to Know About Being a Christian Influencer | Jackie Horbrook
IVP
When social media feels like a noisy crowd of hot takes, how can Christians use their influence for good? What are the unique ways that the church can bring the radical hope of Christ to a context that can be toxic, addictive, and damaging?
In this episode of Hear Women, Nijay Gupta welcomes Jackie Horbrook—author, entrepreneur, and founder of Black Christian Influencers—to share her journey from growing up as a pastor’s daughter in Chicago to becoming an online “kingdom solutionist.” Through her wisdom and warmth, Horbrook describes how presence, intentionality, and vulnerability on social media can be an effective form of ministry.
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Horbrook challenges limiting narratives about influence, spotlights the necessity of discernment, and shares what churches and individuals often overlook when it comes to listening to God’s call—both online and offline. The conversation reveals concrete ways that Horbrook is cultivating a community for Black women that is understanding, safe, and inspiring while also helping all Christians understand better how to use their God-given influence for his kingdom-building purposes.
Tune in for thoughtful reflections on calling, the pitfalls and potential of different social platforms, and how even a small act online can make a kingdom difference.
This episode highlights the following themes:
✅ Why every Christian, regardless of follower count, can be a force for good
✅ The pitfalls of digital comparison and the value of consistent, authentic engagement
✅ How to discern calling and build healthy boundaries online
Links from this episode:
✅ Learn more about Jackie Horbrook (https://blackchristianinfluencers.com/member-directory/jackie-horbrook/single-member/) and Black Christian Influencers (https://blackchristianinfluencers.com/)
✅ Read How to Be a Christian Influencer (https://www.ivpress.com/how-to-be-a-christian-influencer?utm_source=ivpod25&utm_medium=ivp_hw&utm_campaign=show_notes) by Jackie Horbrook
✅ Learn more about Teri Ijeoma
