Understanding the Global Youth Culture and Its Spiritual Crisis - Luke Greenwood 1

The current urban population, connected by consumerism, social media, and the entertainment industry forms the largest global youth culture ever to exist. It spans the globe, sharing the same values, listening to the same music, watching the same movies, and sharing the same posts. They do not look to the church for answers but believe it to be a dead and empty tradition of the past. But God’s heart is broken for this lost generation and we need to make the message of His love accessible to them. In this 3-part seminar, we want to spark a discussion on how to start missional, evangelistic and discipleship movements in secularised cities, sent from the local church:

Part 1: Understanding the Global Youth Culture and Its Spiritual Crisis
Today’s global youth culture is the largest and most interconnected in history, yet it remains one of the most unreached by the Gospel. This session explores the characteristics of this culture—its secularism, consumerism, and spiritual hunger—and the lies it believes. We will examine the crisis of identity and relationships facing young people and discuss why traditional evangelistic efforts often fail to connect with them.

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Luke Greenwood is British by birth, grew up in Brazil, and now lives in Wroclaw, Poland, with his wife Ania and their two children. He serves as the European Director for Steiger, a mission dedicated to reaching the Global Youth Culture for Jesus. Together with the Steiger Europe team, Luke has helped develop an evangelistic and discipleship movement in over 30 cities across Europe in the past 5 years, and prays for dynamic missionary teams reaching secular culture in every major European city. Luke wrote a book called Global Youth Culture: The Spiritual Hunger of the Largest Unreached Culture Today, which came out in 2019.

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