Getting the Listing Appointment in a Low Inventory Market

Getting the Listing Appointment in a Low Inventory Market | Tom Ferry Podcast Experience


In a low inventory market, getting the listing appointment can be almost as challenging as closing the deal. We’re in such a competitive space that real estate agents are getting shut down before they even have a chance to show what they’re capable of.

Have you reached out to a withdrawn or expired listing and heard that they’re staying put because they’re waiting for the market to change?

If you have, I’m sitting with three MEGA Rockstars who between them are set to close 500 listings by the end of this year: Scott Reynolds and his top listing agent, Kathleen Pogany, and Carolyn Young. And on this episode of the Tom Ferry Podcast Experience, they’ll show you the scripts that are working for getting the listing appointment in a super competitive environment.

A low inventory market shouldn’t stop you – it doesn’t stop them. So watch or listen right here to learn what getting the listing appointment is all about.

In this episode, we discuss…
00:00 – Carolyn’s script
01:33 – About Scott, Kathleen, and Carolyn
05:00 – How to get more listings
09:20 – Getting the listing appointment
11:23 – Past clients and sphere
14:42 – Tactics working now
17:10 – Prepping yourself and the client
20:42 – Prelisting package
24:50 – Winning against other agents
32:05 – From buyers agent to listing agent

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